Cookie Policy

Last updated: 2021-10-19

PushAppy’s Cookie Policy

Why and who?

Pushappy AB Reg. No. 559063-1718 ("PushAppy", "we", "us", "our") is using cookies and other tracking technologies ("Cookies") in order to improve your user experience.

This Cookie Policy ("the Policy") describes PushAppy’s usage of Cookies by explaining what Cookies are, why we use them and how you can control the usage of Cookies when you use our service - The platform PushAppy – and/or our Webpage (commonly referred to as "Webpage"). The Policy does not inform about the usage of Cookies that are essential in order to provide the Webpage and its services to you (so-called strictly necessary cookies).

For more information about how we process your personal data in relation to Cookies, see our Privacy Policy.

What are Cookies?

A Cookie is a text file that is sent from the Webpage and stored on your computer, cell phone or any other device that you use to visit the Webpage.

Cookies allow us to e.g. recognise the device you use next time you visit the Webpage, provide certain essential functions and to monitor user behavior on the Webpage.

How long is the Cookie stored?

There are two types of Cookies; Session cookies and Permanent cookies.

Session cookies are deleted when you close the browser (e.g. Internet explorer, Safari or Google Chrome).

Permanent cookies remains on your device after you have closed the browser. The Cookie will be stored for as long as it is indicated in the Cookie or until you remove it.

PushAppy’s usage of Cookies
We use the following types of Cookies:

These Cookies remembers your choices on the Webpage (e.g. username, language etc.) and tells us how you have interacted with the Webpageso that we can personalise the service.

These Cookies analyse how you use the Webpage and monitors the Webpage’s performance. This helps us to identify and manage eventual problems. A performance cookie can e.g. keep track of the traffick on different pages and give us information on how long it takes for a page to load.

Operation and optimisation
These Cookies help us ensure that the Webpage is working as it should. It also gives us information which allow us to test new ideas and improve the Webpage.

These Cookies help us increase the security by preventing, detecting and managing harmful activities on the Webpage.

By collecting information on how you interact with the Webpage, these Cookies helps us to be more relevant in our communication with you and improve your experience.

These Cookies are often placed by a third party with the intent to handle performance for ads, show ads and / or build user profiles in order to display ads elsewhere.

Other tracking technologies
These techniques will help us understand how you use the Webpage. This can e.g. be a small, transparent picture that is embedded in a Webpage or in an e-mail and it collects data such as your IP-addres, information about your device, your location etc.

First party Cookies First party cookies are set by the Webpage on your device and can therefore only be read by you or us.

  1. Name: CookieConsent
    Type: Preference
    Purpose: The cookie remembers the settings you selected through the cookie banner that was displayed on your first visit to the Website.
    Duration: 1 year or until we make updates to this policy that affect your choices.

Third party cookies

The Cookie is set by another party than us when you visit the Webpage.

PushAppy only uses reliable third parties. Third-party cookies can e.g. help us understand the needs of our users and give us information on how effective our marketing is. Third-party cookies may in some cases be used on websites other than the Website. Information collected by these third parties cannot identify your name, contact information or other personal information unless you choose to provide it. Since we can't provide detailed information we refer to their respective policies.

We use these service providers:

  1. Provider: Google Analytics
    What is it doing? Google Analytics allows us to see information about the activities of visitors to our site and users of our service, including page views, source and time. The information is anonymised and displayed as numbers, which means that it cannot be traced back to individuals. This will help protect your privacy. This helps us understand users' needs so that we can improve our product.
    More info

  2. Provider: Hotjar
    What is it doing? Hotjar helps us to better understand the needs of our users in order to optimize the Website. For example, we get to know how much time users spend on which pages and which links they choose to click on. We also get information about, among other things, the device's screen size, device type and browser information. Hotjar stores this information on our behalf in a pseudonymous user profile.
    More info:

  3. Provider: Google Ads conversion tracking
    What is it doing? It provides us with information about how effective our ads are. When you register with PocketLaw, we receive anonymised data on whether you have found us through an advertisement.
    More info

  4. Provider: HubSpot
    What is it doing? It helps us to more easily identify problems with users who need support by allowing us to see information about page views on our website and our service if you contact us. If you have used our support, it allows us to see your previous activity. If you have opened any of our marketing emails, we can also see your activity on our website and app.
    More info

  5. Provider: Intercom
    What is it doing? It helps us to more easily identify problems with users who need support by allowing us to see information about page views on our website and our service if you contact us. If you have used our support, it allows us to see your previous activity. If you have opened any of our marketing emails, we can also see your activity on our website and app. We provide a limited amount of your information (such as sign-up date and some personal information like your email address) to Intercom, Inc. (“Intercom”) and utilize Intercom to collect data for analytics purposes when you visit our website or use our product. As a data processor acting on our behalf, Intercom analyzes your use of our website and/or product and tracks our relationship by way of cookies and similar technologies so that we can improve our service to you.
    More info

Managing Cookies

When you visit the Webpage for the first time we ask for your consent to use non-necessary cookies. You can withdraw your consent at any time. If you no longer wish to store the Cookies you have accepted, you can go to your web-browser settings and accept, deny or remove cookies (usually under "Help", "Settings" or "Edit"). Note that you will likely not be able to use all services on the Webpage if you choose to deny Cookies.

Changes to this Policy

We reserve the right to make changes in this Policy. If a change affects our obligations or your rights, we will inform you about the changes in advance in order to give you the possibility to accept the updated policy.


Contact us if you have any questions about Cookies: